Are you a beginner seeking effective keyword research tools to help generate profitable keyword ideas?
Here, I will discuss amazing keyword research tools that can generate keyword ideas for free. However, some of them will require you to subscribe for a small fee to have complete access to the keyword data such as CPC ( cost per click), CTR (Cost through ratio), etc while the search volume and keyword difficulty (KD) of some of the keyword ideas provided by these tools can be accessed for free.
What’s a Keyword Research Tool?
A Keyword research tool is a helpful tool that can assist you in finding profitable and relevant keywords to use for your website or content. Some of these tools can even display the keywords your competitors are ranking for. The biggest benefit of using a keyword research tool is that it saves time by providing you with a list of keyword ideas within seconds, saving you the stress of manually searching for them.
There are two types of Keyword Research tools.
Free Keyword Research Tool: These are tools that give you keyword ideas for free. You can also see search volumes and other data from top pages.
Freemium Keyword Research Tool: These are keyword research tools that offer a free version and a paid version.
Let’s look into them
1) AnswerThePublic
Is a useful tool that helps you discover the most common questions people ask on search engines. By entering a keyword, you can obtain prepositions, comparisons, questions, alphabetical keywords, and related keywords relevant to the term you entered. It shows exact questions that potential customers might ask about a topic that is related to your business.
AnswerThePublic is an excellent resource for creating content because it provides insight into the questions people have. By answering these questions, you can develop content that addresses the concerns of your target audience.
2) Google Keyword Planner
is a tool that helps with SEO keyword research. To use it, you need a Google account. You can enter a keyword or website to find the most relevant and popular keyword ideas for your business. However, this is a Google campaign Ad tool for creating Ad groups, finding suggested keyword bids, and discovering competition for keywords in search results. Additionally, you can also create campaigns using this tool.
Search for ‘Google Keyword Planner’, then click the ‘Keyword Planner’.
Click ‘Discover new keywords’
Enter the ‘keyword’ or ‘website’
you will get what you are looking for,
3) Soovle
It’s relevant for finding long-tail keywords. You type a keyword into Soovle and get long-tail keyword suggestions for Google, Bing, Yahoo YouTube, and Amazon.
Go to ‘Soovle.com’
Enter a keyword and get a list of long-tail keyword ideas from different service platforms.
The result,
4) Keyword Surfer
It’s also a Google Chrome extension that will show you monthly search volumes, keyword ideas, data from top pages, and content tips that you can use.
To install a Chrome extension, follow these simple steps:
I. Open Chrome on your computer.
II. Type ‘Chrome Web Store’ into the search bar.
III. Search for the extension you want, e.g. ‘Keyword Surfer’.
IV. Click the ‘Add to Chrome’ button.
V. After installation, click the extension icon at the top right corner of your Chrome browser.
VI. To pin the extension for easy access, right-click on the icon and select ‘Pin’.
Now you’re ready to use your new Chrome extension!
5) Semrush
It’s a great tool, but it needs an upgrade to access a wider range of keyword data analysis. It can provide insights into the keywords that other websites are already ranking for, including your competitors, thereby allowing for competitive keyword gap analysis. Additionally, the tool generates a decent number of keyword ideas for free per month, which can be used for keyword research.
Enter ‘Semrush’ in the search engine
Go to ‘Keyword Magic Tool’
Enter your Keyword
6) Ubersuggest
It gives you keyword ideas and also data on each keyword like search volume, CPC, keyword difficulty, etc.
Enter ‘Ubersuggest’ in the search engine
Enter your keyword, choose ‘English/Nigeria’
The results,
7) Ahrefs Keyword Generator
It’s an amazing tool for keyword research. It shows data on each keyword you search for like the search volume, traffic, keyword difficulty, CPC, etc.
Search for ‘Ahrefs keyword generator’
Enter your Keyword and click ‘Find keywords’
The result,
8) Google Trends
It’s a useful tool that enables you to discover trending searches and related keywords for any term you enter. It also helps you identify what is currently popular, making it a great resource for staying up-to-date with the latest trends.
9) Moz Keyword Explorer
Is a tool that provides you with keyword ideas and other keyword analysis, such as monthly search volume, keyword difficulty, organic CTR, and Keyword Priority. The Keyword Priority score is determined by considering various metrics of the keyword. It helps you understand how important the keyword is to your business and whether it’s worth targeting or not.
10) ChatGPT
It’s not so useful in finding keyword ideas but you can search for terms related to a topic in your business and put those terms in other keyword research tools to get keyword ideas.
Add-Ons
For Beginners, go for long-tail keywords because they are usually less competitive and specific, like “Affordable trainers for teenage girls” and “10 content marketing ideas for Beginners”.
Go for keywords with decent search volume and low keyword difficulty.
Target keywords with a good Cost Per Click (CPC) because it indicates that the keyword has strong commercial intent. Once you have identified such keywords, create well-optimized content around them, including other related keywords. For example, if your target keyword is “Credit cards”, you can include related keywords such as “credit score”, “interest rates”, and “money” in your content.
If you rank for a keyword with a CPC of $3, it means you’re getting traffic to your website for a keyword with strong commercial intent. This can lead to conversions, which is why people pay $3 for each click on their website through Google ads.
Wish you the best!